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Heinz Gets ‘Ketchy’ with a Savvy Twist
At first glance, the photo might seem simple, but it's the subtlety the shadow that transforms it from ordinary to extraordinary. 🍅


Balance Professionalism and Creativity on LinkedIn
There's no one size fits all to professionalism. Don’t be afraid to let your creativity shine through your professional lens. 📸


Crack the Code to Consumer Behavior
Understanding the "why" behind consumer behavior is crucial to long-term success. It's not just about what people do, but why they do it. 🛍


Satisfy Your Cravings
The latest campaign from McDonald's is more than just a catchy slogan; it's a subtle nod to their unwavering commitment to 24/7 service. 🍟


Maximize Fan Engagement
Fan engagement is the heartbeat of a successful brand. It's not only about products; it's creating a holistic experience all around. 🏟️


adidas Champions Athletes Under Pressure
In a world where the spotlight can be both electrifying and daunting, adidas' message is clear: pressure doesn't have to be a burden.


How To Use Case Studies
Whether it's a design portfolio, marketing portfolio, or another portfolio, it's crucial to add case studies that make you shine.


Super Bowl Marketing
For the second year in a row, the average cost of a 30-second ad during the Super Bowl was $7 million (The New York Times). Every year it...


Happy New Year!
A new year calls for introductions. My hobbies include crafting, reading, writing, and watching films or television.


Marketing For Nonprofits
Founded in 2017 in Lexington, Kentucky, Access Language Solutions is a 501(c)3 nonprofit that aims to meet the state’s ever-growing...


Marketing Keywords
Whether it's online or offline, the marketing industry is incredibly vast. Social media marketing, email marketing, and digital marketing...


Tis the Season
No one does marketing quite like Spotify! For the past 48 hours, I bet your newsfeed has been FULL of Spotify Wrapped posts—just like mine.


A Long List of Starbucks Lovers
Marketing comes in all forms: videos, social media, radio ads, magazines—to name a few.


Threads Tests Tags
It's not hashtags but it's kinda like hashtags. Last Wednesday Threads announced it launched topic tags. How is this different?


Build A Digital Portfolio
In 2023, it's becoming increasingly more common for digital creators, artists, and other creative types to need a digital portfolio....
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